Product designer Ventura County, California
I’m Nathan Adams. I trained as an architect, and I still work like one: learn how people move through a system, then make the path obvious.
Lately that has meant trade operations, energy scheduling, business news, and a store built in virtual reality.
Four routes through complicated ground
Number 01Dow Jones2026
A shared mobile platform that brings two professional news products into a single app, structured so the next product can be added without a rebuild.
Number 02Capital Group
A trade operations tool that replaced downloading and reading text files with visual indicators, so specialists can see what happened to a trade and whether it needs them.
Number 03Walmart2019 to 2021
At Walmart's innovation incubator I designed and tested the building blocks of a virtual store: how you inspect a sofa, compare it, save it, and design a room around it.
Number 04Insight Global2021
Research, strategy and design for Hope, a platform that lets a staffing firm's clients find and book candidates themselves, with recruiters still in the loop.
How I work
Architecture taught me to start with the plan. I map every role, state and scenario first, because the screen that breaks is always the one for the case nobody listed.
Field inspectors at a utility, trade operations specialists, shoppers in VR headsets. I put the design in front of the people it is for, and I keep doing it through acceptance testing.
I would rather learn in a prototype that an expandable row loses people than learn it after launch. I report the results that didn't go my way.
About
Six years of architecture school taught me to think in systems, circulation and scale. Seven years of product design have been spent applying that to software used by people with real work to do.
More about me
